Gaya APA

Assauri, S. (2012). Strategic Marketing: Sustaining Lifetime Customer Value (Ed. 1.-- Cet. 1). Jakarta: rajawali pers.

Gaya MLA

Assauri, Sofjan. "Strategic Marketing: Sustaining Lifetime Customer Value". Ed. 1.-- Cet. 1 Jakarta: rajawali pers, 2012. Text.